‘Follow Kar Lo Yaar’—Prime Video’s unscripted series featuring Uorfi Javed—will premiere on August 23

Uorfi Javed is bold, unfiltered, and impossible to ignore. With Follow Kar Lo Yaar, the fascinating reality of the viral sensation’s life comes to your Prime Video screens from August 23. The show, a reality series directed by Sandeep Kukreja, goes behind the scenes to chronicle the grit and ambition fueling Uorfi.

NEW SHOW OF URFI JAVED

First revealed during Prime Video’s flagship event Prime Video Presents, the show spans nine episodes. Watch the trailer here:

What’s Follow Kar Lo Yaar all about?

Produced by Sol Productions, Fazila Allana, and Kamna Menezes, the show takes viewers on Uorfi’s arduous journey from obscurity to internet phenomenon, unveiling her personal struggles, dysfunctional family dynamics, and relentless hustle.

The reality-follow series unravels the mystery that is Uorfi—a celebrity hated by a few, loved by many. Follow Kar Lo Yaar will immerse the audience in the world of Uorfi, who is constantly pursued by the limelight. Beyond the glitz and glamour, bizarre social posts and stories, the unscripted series bares the raw, unvarnished truth about her life.

tarting her career as an actress in soap operas and gaining widespread attention after appearing in Bigg Boss in 2021, Uorfi quickly understood the power of digital platforms to reach and engage with a broader audience. Her unconventional style and fearless self-expression made her a standout figure on social media, where she built a massive following. Uorfi’s rise to fame as a digital influencer was swift, and she has consistently pushed boundaries, establishing herself as a trendsetter in the digital world.

Follow Kar Lo Yaar’ marks a significant shift in the entertainment industry, where digital creators are now breaking through traditional barriers to become mainstream stars. Uorfi is leading this charge and setting an example for other digital creators, signaling a new era where content creators like her can transcend their digital roots and make it big in the entertainment world.

“Stories of resilience and ambition will always find resonance with the audience, and Uorfi’s journey from an ordinary girl in Lucknow to one of the most recognisable faces of the country is nothing short of inspiring. Her story is defined by her unwavering determination and passion to carve her unique path in the world of fashion and entertainment as she ascends from her humble beginnings to becoming a social media sensation and a serious entrepreneur,” says Nikhil Madhok, Head of Originals, Prime Video, India. “Together with Sol and director Sandeep Kukreja, we are delighted to present Follow Kar Lo Yaar, a compelling and captivating reality-follow series that will certainly appeal to a global audience.”

Fazila Allana and Kamna Menezes of Sol Productions say, “We are thrilled to partner with Prime Video for Follow Kar Lo Yaar, presenting the intriguing and riveting journey of Uorfi Javed. From an outsider to becoming Asia’s most searched celebrity in 2022, her life and backstory have been a curious case for years, as she continues to make headlines and heads turn. We are confident that Prime Video’s audience in India and across 240 countries and territories worldwide will deeply appreciate and connect with Uorfi’s compelling story, which not only entertains but also inspires and embodies resilience.”

How to watch Follow Kar Lo Yaar on Prime Video?

Follow Kar Lo Yaar is set to premiere exclusively on Prime Video in India and over 240 countries and territories worldwide on August 23 in Hindi with English subtitles. It is the latest addition to the Prime membership offering. Prime members in India enjoy savings, convenience, and entertainment, all in a single membership for just ₹1499/year.

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